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How to Write a KILLER LinkedIn Profile -
  • Articles by Brenda Bernstein
  • 07.07.14

Top 7 Mistakes You Didn’t Know You Were Making on LinkedIn

It’s July 2014! For me, The Essay Expert, this month marks the 2nd full year that How to Write a KILLER LinkedIn Profile has been trending as #1 in Amazon’s Business Writing Category. I continue to be very excited about being a best-selling author—and I’m looking forward to my DreamBank presentation on how I got here, […]

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 09.06.14

The Magic LinkedIn Formula

My e-book, How to Write a KILLER LinkedIn Profile, enumerates 18 “Mistakes to Avoid” as well as 7 “Bonus Tips.” That’s a total of 25 items that I think are important for every LinkedIn user to understand and implement (actually more than 25, since many of the chapters have subpoints as well). Nevertheless, on Wednesday I will […]

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Posted by Brenda Bernstein
How to Bring Your Personality into Your LinkedIn Profile!
  • Articles by Brenda Bernstein
  • 28.04.14

How to Bring Your Personality into Your LinkedIn Profile!

I received the following note on LinkedIn this week from CEO and Creative Director Steve Klinetobe: “I just finished reading your eBook. Thank you, thank you. Tonight I’m going to read it to the kids. Never too young to start building your network! :)” This was probably the first LinkedIn invitation I’ve ever received that […]

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 16.12.13

Should You Avoid These Top 10 LinkedIn Profile Overused Buzzwords?

LinkedIn has released its annual report on the Top 10 Overused LinkedIn Profile Buzzwords of 2013. Consider whether you should avoid them due to overuse, or whether it’s simply an essential word to have in your profile.

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 09.12.13

The Essay Expert’s LinkedIn Advice Covered by U.K. Career Blog!

Last Sunday I was interviewed by Luca Rosi, Editorial Manager at Hays, a leading global professional recruiting group based in the U.K., for his career blog, Keeping ahead of the game. I answered 13 questions and Mr. Rosi published 12 of them in two blog articles on December 1 and 2: “How to write a […]

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 24.09.13

4 Ways to Take Control of your LinkedIn Endorsements

I’m a self-identified control freak when it comes to certain aspects of my life, and as such, I am perpetually perturbed by the Skills & Expertise section on LinkedIn. The way this section works, anyone can endorse me for anything – even things I know nothing about! And if enough people endorse me for things […]

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 27.08.13

Forbes and the Power of LinkedIn for Job Seekers

Yet another article has come out in Forbes confirming the power of LinkedIn for job seekers. In LinkedIn Still Rules As The Top Job Search Technology Tool, Survey Says, Susan Adams reports on a new survey of North American job seekers, hiring managers, recruiters and HR executives. The word from Right Management, who conducted the […]

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 23.07.13

Fortune Magazine Says LinkedIn is Rocking!

On July 15, in an interview by Margaret Larkin on WCKG Chicago’s Geoff Pinkus Show, I was asked what main mistakes people are making on LinkedIn. My response was that the biggest mistake people make is not being on LinkedIn in the first place – or not taking it seriously if they are.

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 16.07.13

Multilingual? Create a Secondary Language Profile on LinkedIn

Are you bilingual or multilingual? The general rule on LinkedIn is that you may only have one profile; having multiple profiles is a violation of the Terms of Service that could get you booted off the site. However, there is one exception to that rule: the Secondary Language Profile. As of January 2013, over 64% […]

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Posted by Brenda Bernstein
  • Articles by Brenda Bernstein
  • 10.12.12

Top 10 LinkedIn Overused Buzzwords 2012

What would it take for you to scrub your LinkedIn profile clean of overused and overrated buzzwords? Read this list and maybe you can truly stand out from the LinkedIn masses!

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Posted by Brenda Bernstein
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About Brenda Bernstein

Brenda Bernstein, Founder and Senior Editor at The Essay Expert LLC, is the author of How to Write a KILLER LinkedIn Profile, a book that held the #1 best-seller spot in Amazon’s business writing skills list for over 2 years. A sought-after... Read More

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